Spark by HALO · Results
From tripling a brand's retail footprint to launching category-defining products — every engagement is measured by what actually sells.
Sharper Image · Three-Sixty Group
As Chief Merchandising Officer, revitalized the Sharper Image brand — redefining its identity and reintroducing it to market with a sharper focus on innovation and quality. Streamlined the licensing portfolio, expanded distribution to Best Buy, Walmart, and Costco, and drove wholesale growth of over 250%.
Grew the massage category from a single product into a dominant multi-line business, then extended the brand into vacuums, beauty, and kitchen, earning top NPD rankings two years running.
#1 NPD Massage Category · 2021 & 2022HoMedics
Developed first-to-market true wireless earbuds, launching before Apple & JBL. Created the first Amazon-certified Alexa speaker, predating Echo. Patented UV sanitization technology ahead of COVID — a category that became a global consumer staple.
Multiple Patents HeldBrookstone
As OVP/DMM, led Brookstone's Technology Division — overseeing Consumer Electronics, Kitchen, and Toys & Games across a career that spanned over 18 years, beginning on the store floor and rising to corporate executive.
Recent & Ongoing Innovation
Past and present clients include Vat19 (12M+ YouTube subscribers), Amped Games, Renpho, HoMedics, and other independent inventors and brands.
Active engagements
NPD and IRI rankings represent the highest independent third-party validation in U.S. consumer retail. Earning them requires not just a great product, but the right assortment, pricing, placement, and marketing support.